In 1978, SHIATZY CHEN was born with a sense of mission to create "China's new look". Combining Chinese aesthetics with contemporary fashion, the designer has successfully released 27 seasons of fashion shows in Paris Fashion Week. Founded in 1978, SHIATZY CHEN, destined to create the "Chinese New Style", in the hope that through the transformation of creation, Combining Chinese aesthetics with contemporary fashion, Ms. Shiatzy Chen, the designing director of SHIATZY CHEN also the soul of the brand, pursues the very details in her attitude towards clothing crafting, from the touch of fabric to the presentation of color patterns. In each season, the design is combined with the current international trend, while injecting contemporary fashion aesthetics, integrating the concept and elements of traditional Chinese culture, making it a classic style of SHIATZY CHEN, and giving the clothing a new vitality. So far, SHIATZY CHEN has been in Paris Fashion Week for 32 seasons. Adhering to the essence of all-out efforts, SHIATZY CHEN made it the goal to become the high-profile Eastern brand on international stage.